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The first private radio station was started in Mysore, in the year 1935, and this makes the state of Karnataka one of the front runner states in the field of communication in India. The radio, along with newspapers, was the most sought after medium of communication in the early days, before television gained in popularity. The popularity of the radio saw a decline with the arrival of TV, and eventually, with the spread of satellite networks. It is only in the very recent times, with the arrival of many FM radio channels that radio has again caught the fancy of the masses. Now you will find youngsters who are hooked on to these FM radio channels, listening to film songs all day long.
The media of Karnataka has a long and distinguished track record. The very first Kannada newspaper is the Mangalooru Samachara, which was first published in the year 1843. It was started by a missionary from the Basel Mission called Hermann Mogling. The Deccan Herald in English and the Prajavani in Kannada were started by Mysore Private Limited in 1948, which brought about a revolution in Karnataka newspaper publishing. Presently, the most popular newspaper in Kannada in Karnataka is the Vijaya Karnataka, which is eagerly bought by a large number of Kannada speaking people of Karnataka to get their daily dose of politics and other happenings in their state, India and the world. In Karnataka, Times of India attracts the highest readership in English.
Some of the best newspapers in the country come from Karnataka. The newspapers of Karnataka come both in Kannada and English languages. Though television, radio, etc. have been other modes of media through which people gather news, it is the newspaper which is still a hot favourite amongst everyone, and they enrich the Karnataka media.
The Deccan Herald is the oldest surviving English newspaper in Karnataka. It is extremely popular in the state and can be said to be a major voice in the print media of Karnataka. The Hindu is another English newspaper which is read by many youngsters these days, both within Karnataka and other parts of India. Other important newspapers are the Star of Mysore and The New Indian Express, which also have large fan followings as far as readership is concerned.
Some other Kannada newspapers are the Kannada Prabha and Prajavani, which are published by the New Indian Express and Deccan Herald publishers respectively. Sahilone is the only newspaper which comes in Urdu language and it caters to the readership of the Muslim population in Karnataka, many of whom speak this language.
As discussed above, television is another media which is very powerful in the state. Doordarshan, which is broadcasted by the government, has DD Chandana under its belt, which is being broadcasted in the Kannada language. Recently the state has many private television broadcasters in Karnataka, who are airing channels in the Kannada language. These private channels vie with one another for viewership by offering mega serials and soap operas, and dishing out popular film songs everyday.
Of course, DD and many of the private television channels in Karnataka also have their news bulletins, which give the viewers in Karnataka the right infotainment mix. Other than radio, television and newspapers, you also have plenty of magazines in the different languages which cater to the large reading population of the state. With the advent of computers and Internet, cyber media has also entered the fray in Karnataka, rather in a big way, through which more and more tech-savvy people are getting news, views and entertainment instantly, with the click of a mouse. Print, audiovisual and virtual media are all thriving in Karnataka.
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